Your privacy matters to pk678. This Policy explains exactly what personal data we collect, why we collect it, how it is used and protected, and what rights you hold over your information.
These cards highlight the most important privacy principles. Please read the full policy below for complete details.
We collect personal data you provide during registration (such as name, date of birth and contact details), transaction data, device and usage information, and identity verification documents for KYC compliance.
pk678 applies industry-standard technical and organisational security measures — including encryption at rest and in transit, access controls and regular security reviews — to protect your personal data from unauthorised access.
Subject to applicable law, you hold rights including access to your data, correction of inaccuracies, erasure requests, restriction of processing, data portability and the right to object to certain processing activities.
We share data only with trusted third-party service providers required to operate the Platform (payment processors, KYC vendors, fraud-prevention tools) and regulatory bodies where legally required. We do not sell your data.
pk678 uses cookies and similar tracking technologies to maintain session state, analyse usage patterns and improve Platform performance. You can manage cookie preferences through your browser settings at any time.
Personal data is retained for as long as your Account is active and for a defined period afterwards, in order to meet legal, regulatory and anti-money-laundering obligations. Retention periods vary by data category.
pk678 ("we", "us", "our" or "the Platform") is an English-language online gambling information and entertainment platform serving users across Pakistan, including Karachi, Lahore, Islamabad, Rawalpindi, Faisalabad, Multan and Peshawar. This Privacy Policy ("Policy") explains how pk678 collects, uses, discloses, stores and protects personal data relating to individuals who access or use the pk678 platform at pk678.cam ("Users", "you" or "your").
By accessing or using the Platform, you acknowledge that you have read and understood this Policy and that you consent to the collection and processing of your personal data as described herein. If you do not agree to this Policy, you must cease using the Platform immediately.
Important: pk678 does not hold a Pakistan-issued gambling licence and does not claim endorsement or authorisation from the Government of Pakistan, the Pakistan Telecommunication Authority (PTA), the State Bank of Pakistan, or any Pakistani financial institution. This Policy is governed by the laws of the operator's licence jurisdiction. Nothing in this Policy constitutes legal advice applicable to your specific circumstances under Pakistani law.
This Policy should be read alongside our Terms & Conditions and our Responsible Gambling page, which together form the complete framework governing your use of pk678.
For the purposes of this Policy, the following definitions apply:
When you register an Account or interact with pk678, you provide us with personal data that may include:
When you access or use the Platform, we automatically collect technical and behavioural data, including:
We may receive personal data about you from third-party sources, including:
| Data Category | Examples | Source |
|---|---|---|
| Identity Data | Name, date of birth, CNIC / passport | Provided by you; KYC vendor |
| Contact Data | Email address, phone number, city | Provided by you |
| Financial Data | Payment method references, transaction history | Provided by you; payment processor |
| Technical Data | IP address, device ID, browser info | Collected automatically |
| Usage Data | Pages visited, session duration, bet logs | Collected automatically |
| Compliance Data | Sanctions screening results, PEP flags | Third-party screening services |
pk678 processes your personal data on the following legal bases, in accordance with applicable data protection law in the operator's licence jurisdiction:
pk678 uses the personal data it collects for the following purposes:
Responsible Gambling Use of Data: Where our systems detect unusual betting patterns that may indicate problem gambling behaviour, we may use your data to proactively reach out, apply protective limits or escalate to our responsible gambling team. This processing is carried out in your interest and in fulfilment of our responsible gambling obligations.
pk678 shares personal data with carefully selected third-party service providers who process data on our behalf under binding data processing agreements. These providers include — but are not limited to — identity verification and KYC vendors, payment processing partners, fraud-detection services, cloud hosting providers and analytics tools. All processors are contractually required to process data only as directed by pk678 and to implement appropriate security measures.
We may disclose personal data to regulatory authorities, law enforcement agencies or courts where we are legally required to do so — for example, in response to a lawful court order, AML investigation, or regulatory audit. Such disclosures are made only to the minimum extent required by law.
In the event of a merger, acquisition, restructuring or sale of assets involving pk678 or its operator, personal data may be transferred to the acquiring entity as part of that transaction. Users will be notified of any such transfer where required by applicable law.
pk678 does not:
pk678 operates internationally and your personal data may be transferred to, stored in, or processed in countries outside Pakistan. These countries may not provide the same level of data protection as the laws applicable in your home jurisdiction.
Where personal data is transferred internationally, pk678 takes appropriate safeguards to ensure that your data remains protected to a standard consistent with this Policy. Such safeguards may include standard contractual clauses, data processing agreements, or reliance on adequacy decisions issued by the competent supervisory authority in the operator's licence jurisdiction.
Your Acknowledgement: By using pk678, you acknowledge that your personal data may be transferred to and processed in jurisdictions outside Pakistan for the purposes described in this Policy.
Cookies are small text files placed on your device when you visit a website. They allow the Platform to recognise your device across sessions, store your preferences and collect usage data. pk678 uses both session cookies (which expire when you close your browser) and persistent cookies (which remain for a defined period).
| Cookie Type | Purpose | Essential? |
|---|---|---|
| Strictly Necessary | Maintain session state, authentication, security tokens | Yes |
| Functional | Remember language preferences, display settings | No |
| Analytics | Measure page views, session duration, navigation paths | No |
| Performance | Identify and resolve technical errors, load balancing | No |
You can control and manage cookies through your browser settings. Most browsers allow you to refuse or delete cookies. Please note that disabling strictly necessary cookies may affect the functionality of the Platform. For instructions on managing cookies in your specific browser, refer to your browser's help documentation.
pk678 retains personal data only for as long as is necessary to fulfil the purposes for which it was collected, including the satisfaction of legal, regulatory, accounting and reporting obligations. The following general retention principles apply:
Following the expiry of applicable retention periods, personal data is securely deleted or anonymised in accordance with our internal data lifecycle policy.
Subject to applicable data protection law in the operator's licence jurisdiction, you may hold the following rights in relation to your personal data. To exercise any of these rights, please contact us using the details in Section 14.
Request a copy of the personal data we hold about you.
Request correction of inaccurate or incomplete personal data.
Request deletion of your data where there is no lawful basis for retention.
Request that we limit processing of your data in certain circumstances.
Receive your data in a structured, machine-readable format where applicable.
Object to processing based on legitimate interests or for direct marketing.
Please note: Some rights may be limited where pk678 is required to retain or process data to comply with legal obligations — for example, AML retention requirements or ongoing dispute resolution. We will inform you of any such limitations when responding to your request.
pk678 implements a range of technical and organisational security measures designed to protect your personal data against unauthorised access, accidental loss, destruction or disclosure. These measures include:
Whilst we take all reasonable steps to protect your data, no transmission over the internet or electronic storage system is entirely secure. You use the Platform at your own risk and are encouraged to use a strong, unique password and to enable any two-factor authentication features available on your Account.
pk678 is strictly an adults-only platform. We do not knowingly collect, process or retain personal data relating to individuals under the age of 18, or the higher minimum age required by the operator's licence jurisdiction. Registration is prohibited for anyone below the applicable minimum age.
If we become aware that personal data has been collected from a person below the applicable minimum age without verified parental consent, we will take immediate steps to delete that data and close the associated Account. If you believe that a minor has registered an Account on pk678, please notify us immediately using the contact details in Section 14.
pk678 reserves the right to update or amend this Privacy Policy at any time. When we make changes, we will update the "Last reviewed" date at the top of this page. Where changes are material — meaning they significantly affect how we process your personal data or your rights in relation to it — we will make reasonable efforts to notify registered users prior to the changes taking effect, via their registered contact details.
Your continued use of the Platform following the publication of a revised Policy constitutes your acceptance of the updated terms. We encourage you to review this page periodically to stay informed about how pk678 protects your personal data.
If you have any questions, concerns or requests relating to this Privacy Policy or the way pk678 handles your personal data, please contact our support team. Our email address is provided below as plain text only — it is not a clickable link.
Email (plain text — not a link):
Please include "Privacy Request" in the subject line of your email and provide sufficient detail to allow us to identify your Account and respond effectively. We aim to acknowledge all privacy-related enquiries within two business days and to resolve substantive requests within thirty days, subject to the complexity of the request and any applicable legal obligations.
Support is available in English at all times. Urdu-language assistance is available upon request.
Now that you understand how pk678 handles your privacy, head to the homepage to discover our full range of sports betting, live casino and slot content — or review our responsible gambling tools before you play.
18+ only, or the higher minimum required by the operator/license jurisdiction. Local laws may restrict gambling. Please gamble responsibly.